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Target Software CEO and founder Ted Rosenberger ’88 talked about using advanced mobile software to transform pharmaceutical sales 2:10-4 p.m. Monday in Pardee Hall room 421.

A computer science graduate, Rosenberger discussed how technology can have a huge return on investment when applied appropriately to real-world business problems. He described how his company’s innovative PDA-based software technology helped his information technology company flourish while others where failing.

The event was sponsored by the student chapter of the Association of Computing Machinery and took place in conjunction with a Values and Science/Technology class.

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