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Erlinda Agron, business codes coordination specialist for Allentown and a leader in the Lehigh Valley’s Latino community, will speak on “Breaking the Barriers: Successful Latinas in Business and Community Development” noon Wednesday in Kirby Hall of Civil Rights room 104.
Lunch will be provided at the event, which is part of Lafayette’s celebration of Hispanic Heritage Month.
Agron, who received an MBA from Moravian College in 2000, will detail the experiences of Latina business owners for whom she played a pivotal role in helping to establish their businesses. As head of the Community Action Development Corporation in Bethlehem, she and her three-person staff developed business marketing programs as part of the organization’s mission to increase awareness of the area. Her efforts were recognized by the Morning Call newspaper with a 2001 Spirit of the Community award.
She has served as president of the Latin Alliance, an umbrella organization of several Latino group. In July, Agron was honored as the Latino Outreach Award winner during Puerto Rican Cultural Week in Allentown.
Her visit is sponsored by the Office of Intercultural Development and Hispanic Society of Lafayette.