At a time when many colleges and universities are struggling to meet recruitment goals, Lafayette received its highest number of applications this year. More than 8,100 prospective students applied to be members of the Class of 2020, a whopping 40 percent increase over the last five years. Twitter
Much of this can be attributed to admission officers’ personalized approach to student recruitment. They have built relationships with schools and organizations in previously untapped regions, such as California, and made more than 1,200 admissions visits last year. This infographic breaks down the numbers.