More about Will Johnson '02
- Will Johnson ’02 graduated magna cum laude from Lafayette College with a bachelor’s degree in government and law in 2002. Johnson’s honors thesis examined the political significance of the Millennial generation, and his subsequent career has only built on that work, navigating the intersection of business, culture, and society—and the effects across all generations.
- Johnson earned an MBA from Northwestern University’s Kellogg School of Management in 2008. He went on to serve as president and chief strategist of WPP’s BrandAsset Valuator, the world’s largest study of brands and consumer and brand behavior, prior to becoming CEO of The Harris Poll in 2017. One of the oldest polling companies in the U.S., The Harris Poll has tracked the sentiment, behaviors, and motivations of Americans since 1963. Under Johnson’s leadership, the company has grown exponentially, transforming into a widely sourced arbiter of cultural and societal trends that counsels Fortune 500 companies and such institutions as the Centers for Disease Control and Prevention. A nationally syndicated columnist, he regularly writes on matters of public opinion and is frequently cited in mainstream media.
- Johnson lives in Chicago with his wife and two sons. He serves on the boards of local nonprofit organizations and is a member of such civic organizations as the Economic Club of Chicago and the Young Presidents’ Organization.